MDC News

MDC PLEDGES SUPPORT FOR EARTH HOUR 2010

In 2009, hundreds of millions of people around the world showed their support by turning off their lights for one hour in a massive global campaign dubbed as Earth Hour.

More than 15 million Filipinos were estimated to have joined last year’s Earth Hour and a total of 647 cities and towns participated, making the Philippines number one among all the countries that joined the global event, in terms of participation.


According to Earth Hour Philippines, Earth Hour is now in its third year in the country and is envisioned as a celebration of climate change solutions. Earth Hour aims to inspire 15 Million Filipinos in 1000 towns, cities and municipalities to switch off and join in the revelry – in an environmentally-conscious manner, that is. Many of the nation’s most iconic landmarks such as the Rizal Park, the different Ayala Malls and the Globe at SM Mall of Asia are expected to dim their lights in the largest call for action on climate change. Cities from around the world, from Europe to Africa, are expected to join in.


As of 08 March 2010, MDC has officially pledged its support for Earth Hour 2010.


MDC will be launching an email blast campaign that is aimed at creating awareness among its employees on the negative effects of climate change and at the same time, give tips and alternatives on how to do their own part in reducing the causes of this global problem.


MDC urges all of its employees and stakeholders to switch off all unnecessary lights for one hour on the eve of March 27th, 2010 – joining millions from all over the planet in calling for action against climate change and environmental degradation.


In line with MDC’s Corporate Social Responsibility Program and in support of AyalaLand’s “Greening the Supply Chain” Initiative, this goes to prove that MDC truly is a world-class, eco-friendly company - standing firm as true-blooded nation builders, but more importantly, as stewards of God’s wonderful creations.


So mark your calendars: Saturday night, 27 March 2010. When the clock strikes 8:30PM, don’t forget to turn off your lights and join the world as it sends a powerful, united message calling for immediate action against the biggest threat of all – climate change!

Click icon to visit Earth Hour 2010 Official Site:

Posted: March 2010